Bill Sims, Jr., is President of Bill Sims Beyondzeroinjuries.com. For more than 30 years, Bill has created positive reinforcement systems that have helped large and small firms to inspire better performance from employees and increase bottom line profits. He is a world renowned keynote speaker and recently was selected as one of the top ten speakers by the National Safety Council.

Bill‘s first book, entitled Green Beans & Ice Cream—The Remarkable Power of Positive Reinforcement, has garnered rave reviews. He has built more than 1,000 positive reinforcement systems at firms including Ford, GM, Siemens, Orkin, Coca-Cola, and Disney, and holds issued patents in the field. In 2017, he formed TheSealAcademy.com to share best practices for safety leadership & culture change around the planet.